NAHB's business-to-business magazines and online advertising offer you the opportunity to reach niche construction industry audiences. Additionally, NAHB's targeted customer base will make your return on investment for advertising higher than in general business-to-business and consumer magazines. If you would like to learn more about advertising please fill out our information request form and indicate your areas of interest. For our sponsorship programs, please visit our sponsorship page.
Following is a list of NAHB's advertising opportunities:
www.nahb.org is one of the most visited sites for builders and developers, with over 200,000 unique users visiting the site each month. NAHB now offers a diverse online advertising program to meet all of your digital advertising needs. Products include:
Banner Advertising on www.nahb.org and www.buildersshow.com
More than 30 Member and Niche E-newsletters
Webinars
Sponsored Video
Content Pages
For more information, please click the link above to visit our online advertising page and download the digital opportunities media kit, and Andrew Flank at 202-266-8059 or aflank@nahb.org.
As of 2004, women constituted a full 10% of the construction industry-up from only 6% in 1997 (U.S. Census Bureau). Among all industries, women owned firms saw the largest growth in construction from 1997 to 2004, increasing by more than 30% during this time. 47% of privately-held U.S.firms have women as the majority owner-more than 650,000 of these firms are in the construction industry.
Placing your ad in Building Women will increase your exposure to a lucrative market of high-income professionals who are active and involved decisions-makers in the building industry. You can harness the phenomenal purchasing power of these builders through the decision-making members of the NAHB’s Women’s Council, who are among the most powerful women in the building industry! Catering to an average of 10,000 women nationwide, Building Women readers include:
The nation’s leading developers and builders rely on Land Development magazine as their key source for providing the latest expert and how-to information needed to use land more efficiently and plan for growth like never before. No other publication covers policy, regulatory issues, and development practices as thoroughly as Land Development. Published quarterly, your ad will expose your company to a powerful niche audience of more than 2,000 decision makers.
Sales + Marketing Ideas magazine is the premier resource to help builders improve their bottom line through better sales and marketing techniques. Its primary purpose is to provide the industry with the latest trends and techniques in new home sales and marketing, with how-to articles to help builders to make and/or save money. Article topics include: market research, advertising, promotion, sales office and model merchandising, sales techniques and management, planning and budgeting, and direct mail. The 18,500 national readers of SMI magazine include:
Single and multifamily builders/developers
Architects
Interior merchandisers
Designers
Financial service providers
Marketing consultants who are involved from the initial research and feasibility studies of new homes and communities, to a successful sell-out. They either make or have tremendous influence on product selections for the models, sales centers, and ultimately the 1.8 million new homes being built
Building Women Magazine
Land Development Magazine
Sales + Marketing Ideas